Roasters, equipment suppliers, beverage distributors, brewers, and alternative beverage brands: the Coffee & Bar sector at Sirha Lyon brings together a single space and several worlds to support professionals in building their beverage menu and equipping their venues.
From coffee houses and roasters to machine manufacturers, alongside beverage distributors, brewers and brands of syrups, mixers and alcohol-free drinks: a complete offer to build a drinks list, equip a counter and grow a concept.
Competitions, demonstrations, and talks at the Sirha Coffee Lab. A program designed for baristas, bartenders, roasters, and operators of coffee shops and bars.
Coffee & Bar trendsWhat’s happening in the coffee & bar industry
No/low and gourmet beverages
Alcohol-free drinks, infusions, fermented beverages and alcohol-free distillates are becoming a lasting part of drinks lists. A way for venues to diversify and widen their offer without replacing classic uses.
The coffee shop as a growth driver
Coffee is gaining ground in bakeries, snacking and quick service. It drives footfall, lifts the average basket and is becoming a revenue stream in its own right.
Equipment and automation
Machines, automation and product consistency are becoming levers of operational performance. Speed of service and consistency in the cup weigh directly on profitability.
Mixology and premium mixers
Tonics, premium sodas and cocktail bases are shaping new bar rituals. Tasting formats are being reinvented, with or without alcohol, and redrawing what counters offer.
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Explore the Sirha Lyon floor plan and easily identify the areas dedicated to the major food service families: gourmet, bakery and pastry, kitchen equipment, food products, tableware and more. Organised by business universe, the show helps you optimise your visit, target the exhibitors that interest you and save time on site.
Located in Hall 6, the Coffee and Bar sector at Sirha Lyon brings together four complementary areas: coffee and hot drinks, equipment and machines, beverages and bar ingredients, and coffee shop and bar concepts and experiences. An organisation designed to reflect the diversity and evolution of the market, while making it easier for visitors and exhibitors to explore the offer.
Roasters, baristas, bartenders, coffee shop, bar and hotel operators, distributors and wholesalers, quick-service restaurant and bakery chains, retail buyers and international importers come here to meet producers, equipment manufacturers, brewers and beverage brands. From established industry leaders to emerging brands, the sector showcases the full diversity of beverages, from production to preparation and service.
The Sirha Coffee Lab hosts coffee competitions and talks, highlighting the talents and trends shaping the industry. A dedicated space for No/Low beverages and alternatives showcases new drinking habits, combining creativity, innovation and evolving consumer expectations.
Alcohol-free beverages, beers, premium mixers, the growing popularity of coffee in bakeries and snacking concepts, new mixology practices and equipment automation: these are just some of the trends transforming the beverage market. Plan your visit by exploring the list of exhibitors in the Coffee and Bar sector, the programme highlights and the Sirha Lyon floor plan. Looking to showcase your products and solutions to foodservice and hospitality professionals? Find everything you need to know about exhibiting at Sirha Lyon.
