Official Sirha Lyon Partnership

SHOWCASE YOUR BRAND

AT THE HEART

OF FOOD SERVICE

Become a Sirha Lyon partner

Sirha Lyon is the global centre of gravity for Food Service and Hospitality. The show brings together more than 250,000 qualified professionals over five days in Lyon: chefs, buyers, manufacturers and international decision-makers. Be part of the brands creating standout moments.
BECOME A PARTNERDOWNLOAD THE BROCHURE

What you gain 4 dimensions, one partnership

Each Sirha Lyon Experience offer is built around four complementary levers. Together, they turn your participation into measurable market impact.

Visibility

Presence on the show’s screens, stages and signage. Composite partner logo and rights to use the event’s official visuals.

Experience

Your brand integrated into live moments: international competitions, partner restaurants, masterclasses, workshops and bespoke tastings.

Influence

Speaking opportunities alongside the experts shaping the sector. In 2025, Sirha Lyon generated 2.1 billion media impressions across national and international media.

Business

56% of visitors are decision-makers or buyers. In 2025: 122,000 contacts generated, 115,000 badge scans and 9,700 qualified meetings organised.

DISCOVER ALL FORMATS

Stages & Masterclass: take the floor

Food Forum, Bake, Pizza World, Coffee Shop, Lifestyle, Food Professions, Sponsoring, Keynote
DISCOVER ALL FORMATS

Everything you need to know about our partner offers

The Sirha Lyon Experiences 2027 brochure provides detailed information on each space, each engagement format, and each level of engagement. This document is designed to help you quickly identify the solution that best fits your goals.
Download the PDF brochureTalk to our team
Download the PDF brochureTalk to our team

Join Sirha Lyon in 2027 Your brand deserves better
than a logo on a banner

Activate your brand at the heart of food service and hospitality dynamics.
ÉCRIVEZ-NOUS
ÉCRIVEZ-NOUS