Is the restaurant industry the new el dorado for luxury brands?
Jan 23, 2027
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10:45 AM - 11:30 AM
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Scène Food Forum
Long confined to fashion and the hotel industry, luxury brands are now entering the restaurant scene to extend their brand universe and create new experiences. Are these establishments redefining the codes of fine dining? Or is the restaurant industry becoming a new arena for luxury to express itself?
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