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Distribution of the future

The advent of e-commerce has revolutionized the shopping experience and led retailers to rethink the role of the store. From the consumer's point of view, the store of tomorrow must be connected, digital, immersive, green and above all human, by developing more relational factors. Faced with these growing demands and aspirations that are at once hedonistic, environmental and ultra-connected, mass retail is continuing to adapt.

Immersion in the store of the future.

Speaker: Pascal Peltier, Managing Director (METRO France)

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